FAHAD JAVED BAIG; TUFAIL, H. sobia T.; MAJID HUSSAIN; SAJJAD NAWAZ KHAN; MUHAMMAD KAMRAN. Beyond Likes: Understanding the Mediating Role of Advertising Influence in Social Media Marketing’s Impact on Purchase Intent. Administrative and Management Sciences Journal, [S. l.], v. 2, n. 2, p. 152–164, 2024. DOI: 10.59365/amsj.2(2).2024.81. Disponível em: https://mdripublishing.com/index.php/AMSJ/article/view/81. Acesso em: 24 may. 2025.